Opinions on the new update for the condition for the monetization on Youtube - AudienceGain

 

Pros & cons

Well, based on the new update, which party will benefit the most? You are not going to like hearing this, but probably the person who gets the most advantage will not be you – Youtube creators. 

The Pros & Cons of the new update

In fact, YouTube can be seen as a distributor, or an intermediary to bring your exclusive products (contents) to the targeted audience. No matter how great you produce videos, they wouldn’t be known without Youtube support.

So who gets the most perks from this update? Is it Youtube or the advertisers? This depends on many aspects.

For many advertisers, it’s obvious that their promotion campaign will be more effective as there are more videos for them to expand their businesses. 

As for Youtube itself, there’s more data (creator’s videos) where the platform can show advertisements of the companies they partner with. As a result, Youtube can make more money.

In addition, Youtube also fully takes 100% of revenue from advertising on non-monetized channels. Just imagine the showcased ads on 500 videos uploaded every minute, most of them, for instance, are ones from the non-monetized channels. Do you know how big that profits are?

Does the update have a negative effect?

That sounds like Youtube is gaining benefits from you. Frankly speaking, when this platform puts ads on non-monetized channels, it basically runs business by your expenses. Thus, you may not see a few ads on your channel making any big intricacies, but in reality, Youtube is draining your video-producing efforts literally. 

Furthermore, when you have not yet joined YPP, you’re not allowed to take full control over what types of advertisements are displayed on your videos. This is a bit of a hassle when you dislike ads about alcohol or drugs appearing on your channel.

So, is Youtube making a big mistake?

On the other hand, maybe it wouldn’t be that bad. The new update strongly states that “Youtube will only show advertisements on a certain number of videos”. So that means, not all monetization channels will showcase ads.

Here’s the question, what if your channel is suddenly selected to show advertisements? Maybe your videos are getting more views and more subscribers, as well as being ranked high on search engines. The quality of your content is considered to bring many precious values ​​to users through positive likes and comments.

And of course this is a big plus, and you will quickly be approved into YPP.

With that being said, there’s only one thing that will never change. You still have the potential to grow on the platform in spite of the fierce competition. 

FAQs on the new updates of the condition for monetization on Youtube

FAQs on the new update of monetization

Q1: If the advertisements are shown on non-monetized channels, what about those channels being demonetized? Are ads shown on them?

Absolutely not!

You would certainly acknowledge that in order to join YPP, it will take you 30 days after submitting the application to know if you are accepted or not?

This period of time is for Youtube to evaluate whether your content is suitable for viewers or not, as well as whether there’s any policy’s violation of your channel (copyright infringements, inappropriate contents, fake views and subscribers and so forth). 

If a channel has been turned off for monetization, there must be a violation on the channel that this platform certainly doesn’t like. Youtube itself will not monetize from bad contents, as this breaks the principles set by this money-making platform. 

Q2: If I’m not already in YPP, do I have the right to place the ads in the position I want to?

Answers: Well, no!

If you have no control over what type of ad appears on your channel, then chances for you to put them at the place you like are not your freedom of choice.

Q3: What requirements does a non-monetized channel need to display advertisements? 

This is completely random, as it is based on Youtube totally. Its algorithm will probably choose videos that are widely prevailing, as well as have content related to the company’s products that the platform collaborates with. Besides, videos about viral trenc can be considered to show ads as well (for example: cover videos, new cooking recipes and so on)

Q4: Will the new update affect channels that already have monetization enabled?

Well, this is a really “yay or nay” question!

But let’s make a comparison. A video which Youtube is 100% profitable from the displayed advertisements versus one that the platform has to share the revenue. Also, the rules are set by Youtube, then which one do you think the platform itself prefers.

Indeed, It’s been just over a month since the new update and there’s so much more to dig in. 

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